The LATINA Style Business Series has become the most prestigious national conference for Latina leaders in our country. The conference focuses on an array of issues affecting the Latina professional workingwoman; concentrating on solving some of the most critical business challenges faced by the Latina entrepreneur as she starts up her business or as she plans for expansion. Over 28,000 Latina entrepreneurs and professionals have attended and benefited from participating in this exciting and informative one-day business development program since it first launched in 1998.
The Business Series Audience:
Participants are Latina & Women business owners seeking to grow their business and Latina & Women professionals interested in starting a business. Each event typically attracts 250 to 350 attendees. Editorial coverage of each event appears in LATINA Style Magazine and is also posted on our website at www.LATINAStyle.com. LATINA Style Magazine has a distribution of 150,000 with a readership of 600,000, and the website receives an average of 200,000 hits a month.
Latina business owners represent nearly 600,000 businesses. They generate close to $70 billion in sales and employ over 500,000 employees. They also constitute the fastest growing segment of the small business area.
The Business Series Program:
The program emphasis is in creating a solid business foundation for the Latina entrepreneur. Corporate sponsors provide expert panellists to speak about a specific category of expertise. The program covers a wide-range of topics including: access to capital; strategic sales & marketing strategies; professional, technology, and communications services; corporate & federal procurement opportunities.